
Florida's decision to permanently repeal the commercial rent sales tax—effective October 1, 2025—has set the stage for significant changes in the commercial real estate landscape across North Central Florida. This move is a game-changer for property owners, tenants, and realtors alike, removing a longstanding financial hurdle that made Florida the only state to levy such a tax. Here's a deep dive into what you can expect, what to keep in mind, and how to make the most of this new business environment.
As of October...
Resources

As hurricane season powers up in Florida, careful planning is the best defense. In North Florida, with our mix of historic homes, new builds, rural acreage, and suburban neighborhoods, every resident and REALTOR® needs to know exactly what to do—before, during, and after a storm. This comprehensive guide brings together practical steps, local resources, and trusted advice, including invaluable tools from Florida Realtors® to help you stay prepared and protect property and people this season.

Artificial intelligence (AI) is rapidly changing the real estate landscape. For North Florida REALTORS® and agents across Gainesville, Ocala, and beyond, AI is not about replacing the personal touch—it's about empowering you to be more efficient, proactive, and successful. Here's how you can harness the best of AI in your business, no matter your tech comfort level.
AI isn't just for tech giants anymore. Today, even small teams and solo agents can benefit from the time-saving power of automated lead generation tools. These smart platforms analyze online behavio...

Real estate is a people business—always has been, always will be. Technology can streamline paperwork and expand our networks, but nothing beats the value of connecting with your colleagues face-to-face. Brokerages that invest in regular in-person sales meetings and organize broker caravans after those gatherings give their agents a serious edge. Let's dive into how these practices boost agent performance, enrich client service, and foster unbreakable professional networks.
No matter how many apps or virtual tours hit our in...

Labor Day weekend is right around the corner, which means it's the perfect excuse to gather your crew and make some new memories before the fall routine takes over! Whether you're local or looking to explore Gainesville and Ocala, there's no shortage of ways to host an unforgettable family event, from big group picnics to history-packed day trips and adventurous afternoons in North Central Florida's great outdoors.
Here's your guide to planning something special this Labor Day weekend, plus a few can't-miss events already on the community calendar.
From classic rodeos to...